Samara again! Before Krylia Sovetov vs CSKA we worked at Samara Arena once more. A QR code went up on the scoreboard, and the stands formed a pre-match performance from phone flashlights. A stadium flash mob with fans’ flashlights noticeably changes the atmosphere before the game.
Every new run gets fans used to the show: the more familiar the mechanic, the more people join. How it went at the earlier matches: the first show against Orenburg and engagement numbers from the Lokomotiv match.
Stands with flashlights are often compared with drone shows: how they differ in cost and preparation is in a drone show alternative. The format for clubs is on the stadium pre-match show page.
